Rating “Reputation ACTIVist”
The first and only. Professional. Honest.
It would be possible to keep waiting for the level of reputation management in companies to grow evolutionarily - synchronously with the maturity of management systems, but we see our mission as accelerating the process. For this, it is important to have a measurement and comparison tool to award companies that are champions: reputational ACTIVists who actually make reputation their asset and driving force on the way to new victories. Our Rating, which we created independently and which received scientific and public recognition, serves this purpose.
How it happened
The national rating of the quality of corporate reputation management is a very interesting and important project for Ukraine, which contributes to the development of the economy and society in general.
We work in a highly competitive market and have very powerful colleagues. The difference in scores during evaluation is a fraction of a percent. Therefore, for us, such an award is an incentive to work even harder and become even better. I hope it will be our reputation mascot for the whole next year.
The quality rating of corporate reputation management is undoubtedly crucial for the industry. It identifies market leaders, and for those who aspire to such a result, it is significant for reaching these peaks, as it relies on the practical experience of the leaders. You can also discover and adapt best practices in other industries to your needs.
It is nice not only to have recognition in your team or company but also to receive it from well-known experts. Getting a high rating inspires you to do your job even better. This is an objective assessment of the most successful cases by experts, market, and colleagues.
This is almost the only event that demonstrates all the achievements in the PR industry of Ukraine. The organizers are amazing people. They update their approaches and create a friendly professional community where you really want to go every year to meet colleagues and talk about your professional life.
The corporate reputation management quality rating and leadership in it is a significant professional event and award. We are delighted to receive it and are proud. Our company is international, and the portfolio of our clients also includes global companies. Another recognition of our reputation in this market is precious.
Thank you very much for the Corporate Reputation Management Quality Rating award. It is extremely valuable and essential to our company, employees, customers, and partners. Getting into such a rating is of great importance since reputation is the basis of financial business.
What PR-Service and the Ukrainian PR-League do, and what Olena Derevianko is associated with and involved in, determine the event's high standards and the award's high status. The value of the rating lies in the fact that it is an industry indicator; we have analyzed and measured it – are we doing it right or not, are we moving in the right direction, or should we change it. The award we received confirms that we are doing everything right.
I dream that we do not have to single out anyone as "Reputable ACTIVISTS" but that all companies, businesses, and people meet these high criteria in the future.
Never giving up, firmly believing in our corporate values and culture, and working for humanity's benefit are some of Samsung's essential global ideas and strategies that have earned us the distinction of Corporate Reputation Management Quality Rating. My colleagues will be glad!
I will come to the office tomorrow and show the award. The primary message will be that we all achieved this result together. The company's reputation is not only about PR press releases and media relations. The whole team forms it; each person in the company is responsible for their share in their professional and functional profile.
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