DCH
MEMORANDUM WITH UKPOSHTA ON THE CONSTRUCTION OF A LARGE LOGISTICS CENTER IN ECOPOLIS HTZ IN KHARKIV
Logistics perspective
Ecopolis HTZ high-tech business-park is part of the DCH business group. Business-park based, the opening of representative offices of many technology companies (ZTE, Huawei, DSV, Steelwest, MDG and others) has been planned. Their list is constantly updated with new partners.
Task
The national postal operator Ukrposhta signs an Agreement on the construction of an automated sorting complex in the Ecopolis HTZ park. Signing of the Agreement is a technical procedure, but it has good PR potential for popularizing the park.
What did we do?
With our participation, the signing ceremony turned into a notable event which included not only classic elements, such as the organization of a presentation and press conference, but also a mix of additional solutions: unconventional creative materials, cooperation with GR and visualization of the style of the event.
01
7 TV stories in national and regional mass media.
02
More than 30 newscasts in digital and print media.
03
Successful communication with the local authorities, within which the status of "HTZ Ecopolis" was emphasized as one of the priority projects of the Kharkiv City Development Strategy for 2020-2030.